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1. Offering the superior amount street map for innovation...like figuring out the places where it wishes to innovate. Innovators may be effective should they understand the need and use their creative imagination to provide a solution much better than 'only a requirement'. Management must know the 'real will need' and http://sergiowhfvw.blogkoo.com/an-unbiased-view-of-hbr-case-solution-5202308


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