Programmatic direct: This type skips the auction process entirely, allowing publishers to sell directly to specific advertisers at a fixed eCPM. Most importantly, SSPs enable publishers to simultaneously offer ads on their webpages to many different ad exchanges and ad networks. User privacy: RTB allows advertisers to home in on https://finnpldnt.dailyblogzz.com/29082350/a-arma-secreta-para-campanhas-publicitárias