Using data is no longer a choice for marketers looking to put themselves ahead of the pack. Companies making good use of this data have a fine point as it relates to knowing their customer, effective campaign optimization, and strong ROI. But what exactly goes into building a data-driven marketing strategy? In this blog post, I’ll walk you through the whole process (yes, it is a proce... https://ddpromotips.com/how-to-develop-a-data-driven-marketing-strategy-2/