The narrative that the Set-Top Box (STB) is dying is fundamentally flawed. While traditional cable/satellite subscription models face pressure from cord-cutting, the STB market is not shrinking—it is evolving. It is transforming from a simple signal decoder into a complex, intelligent, and highly valuable home entertainment and IoT hub, particularly in the rapidly digitizing markets o... https://www.linkedin.com/pulse/future-hybrid-why-set-top-box-stb-market-redefining-home-anita-k-cpzof